Excerpt from Hindustantimes Article, Published on Jan 22, 2024

Title: BBMP Cracks Down on Non-Compliance with ‘60% Kannada’ Rule for Business Name Boards

In a bid to promote the use of the Kannada language, the Bruhat Bengaluru Mahanagara Palike (BBMP) has launched an extensive drive to enforce the “60% Kannada” rule for name boards on commercial establishments across the city. As of Saturday, the civic body has issued approximately 34,000 notices to businesses found non-compliant with the new language requirement.

BBMP Chief Commissioner Tushar Girinath, following a meeting with zonal commissioners to discuss the implementation of Kannada signboards in Bengaluru, has set a deadline of February 28 for businesses to change their name boards to meet the 60% Kannada requirement. Zonal commissioners have been directed to issue notices to engineers to ensure compliance, and mall owners have been warned of disciplinary action if Kannada nameplates are not promptly installed.

According to Girinath, the ongoing survey covers the 1400 km of arterial and sub-arterial roads in the city, targeting commercial shops. After the survey, businesses failing to use 60% Kannada language on their name boards will receive notices, and they are expected to implement Kannada language nameplates by February 28. Non-compliance may lead to strict actions taken by the civic body.

The BBMP has specifically sent over 6,000 notices to shops in Bengaluru’s Bommanahalli neighborhood, instructing them to change their name boards before the impending February 28 deadline. The civic body has underscored its commitment to enforcing the language rule and has made it clear that stringent measures will be taken against owners who fail to comply.

Meanwhile, the Karnataka Hotel Owners’ Association has sought clarification from the BBMP about the scope of the new rule. They are questioning whether the rule applies solely to name boards or if menu cards must also be altered to meet the language requirement.

Following protests by Karnataka Rakshana Vedike, the BBMP announced the language rule in December, mandating that all commercial establishments display their names with 60% Kannada and 40% English. The directive extends to malls in Bengaluru, which are also instructed to prioritize Kannada in their signage to align with BBMP’s regulations.

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